Converting information and data into valuable business intelligence is an essential process within every organisation. The better that information is presented for analysis, assimilation and manipulation, then the better the outcome for the business.

Our content analysis and business intelligence solutions allow all business information and data to be processed more effectively across the organisation. Our solution puts the real-time data needed for business decisions right at your fingertips – so key decisions and reports can be made in an efficient and timely manner.

Sumerge’s Business Analytics solution can be put to work for businesses in every conceivable sector or industry, big or small. That’s because our solution has been designed to be a highly scalable platform that can be developed and customised as business needs dictate. Our solution can help organisation transform slow, expensive business processes, into valuable cost-effective and efficient processes that connect and help the whole organisation in achieving its goals.

Sumerge’s Business Analytics solution covers a wide range of business areas:

Customer Analytics

Understand who your customers are, how to target them and how to adapt business strategy for customer retention, cross-selling and up-selling in order to maximise profitability.

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Financial Analytics

Solid accounting is the cornerstone of any successful business. Our solution incorporates all aspect of budgeting, forecasts, outgoings and revenue, so the business stays on top of all areas of finance.

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Marketing Analytics

Sound marketing means better sales and an improved bottom line. Sumerge solution has been designed to help businesses get a better return on their investment by helping to optimise the entire marketing function.

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Solution Capabilities

Sumerge's Business Analytics solution can be broken down into several components all of which can be used to derive better value for the company from business information and intelligence:

Reports are a valuable tool in any organisation and vital for effective decision-making. How effective those decisions are depends on the quality of reports and how the information is presented in those reports. The solution allows companies to customise their reports to achieve most value for their specific needs.

Sumerge’s solution comes with a full range of analytical tools that give management and employees all the information they need to make the most informed and appropriate decisions. These tools include a fully customisable interface and the capability to use graphical representations, as well as trend and what-if scenario analysis.

Scorecard software within the Business Analytics solution allows management to deliver core strategy to every area of the organisation and measure performance at an operational level, including KPIs and business objectives. Sumerge scorecard software has been designed to be user-friendly with minimal maintenance required.

Our business analytics solution includes dashboards, which can be personalised to help users and departments interact effectively to attain business goals. Dashboards can be tailored, depending on their purpose, enable users to analyse data faster and be more effective.

A statistics component allows clients to incorporate statistics into the reporting function. By doing so, users can generate improved presentations and reports for decision-making activities. Sumerge’s solution includes useful additional features such as the ability to identify trends.

With more people than ever working via mobile devices, it’s important for businesses to have mobile functionality built into their systems. When it comes to business intelligence, many decisions are now being made in the field. Which is why Sumerge’s solution has been developed to be fully compatible with all mobile devices and technology.

Seeing KPIs in real time can help decision makers take actions that can bring business goals within reach much more quickly. Sumerge’s solution offers interactive dashboards through which users can review business data in real time, identifying opportunities to improve performance and outcomes.

Business is all about working together. That’s why Sumerge’s Business Analytics solution has been designed with collaboration in mind. With features that allow users across the organisation to work together seamlessly, sharing ideas and insights, building relationships and aligning goals, Sumerge’s solution is particularly effective in this area and integrates with all commonly used platforms such as Microsoft Office.


The advantages for businesses include:

Improved cost-efficiencies

Better collaboration between users and departments

Faster reaction times to new business opportunities

Reduced paperwork

Automate business processes for efficiency

Improved reporting and performance measurement for decision making

Streamline operations for increased productivity

Disseminate visual representations for rapid assimilation

Flexible, versatile and fully customisable, Sumerge’s Business Analytics solution has everything businesses need to turn data and information into valuable business intelligence and deliver that information to where it’s needed in the organisation for faster decision-making and better outcomes