Business Analytics

Research potential trends & patterns

Information always has a vital role in the transformation of organizations. The need for greater visibility into numbers, insights, operations & the ability to take actions quickly has been growing. Organisations have historically struggled to deliver such visibility and make use of the current information that is available. Scattered information is the most critical challenge for established organizations.

 Sumerge business analytics solutions will allow all business information and data to be processed more effectively across the organization. Our solution puts the real-time data that is needed for business decisions right at your fingertips, so that key decisions and reports can be made in an efficient and timely manner. The solution will also give you the confidence to plan, answer your questions, and surface related insights from questions that you didn’t even know you should ask.

Solution Benefits

You will be able to operationalize your insights back into your business processes, monitor results with automated alerts, & deploy predictive models that will allow you to

  • Plan, analyse and forecast in real-time across the organization
  • Self-service planning to steer organizations in the right direction.
  • Uncover hidden patterns based on algorithms to find the real drivers.
  • Faster reaction times to new business opportunities
  • Gaining valuable insights based on real information & advanced analytics
  • Look beyond what you know, without bias
  • Disseminate visual representations for rapid assimilation
  • Improved reporting and performance measurement for decision making

Types of analytics solution

The Business Analytics solution can be used in different directions types, all of which can be used to derive better value for the company by providing valuable insights based on uncovered patterns.

When you want to summarize or quantify all of your data into an insightful look (dashboards, reports), you will find some answers for your questions, such as:

  • Who are my customers?
  • How is my business and its operations performing?
  • What are my sales performance details for this month?

Examining the descriptive analysis allows you to critically assess why a specific outcome has occurred. You will find some answers for your questions, such as:

  • What are the most important factors of customers churn?
  • Why does a specific process take a long time?
  • What are the factors that caused the sales decrease?

When you want to forecast or predict a result in the future, you will find some answers to your questions, such as:

  • Which of my customers will churn?
  • Which employee will perform better?
  • Which of my clients will be most/least profitable to me?

When you want to make an important, time-sensitive or complex decision, and work out what is the best action to take next and how it will affect the business, you will find some answers for your questions, such as:

  • What offer shall I give to my potential churner?
  • What incentive shall I give to improve the level of performance?
  • Where do I invest to give the best ROI?

The Business Analytics solution can be used in different directions types, all of which can be used to derive better value for the company by providing valuable insights based on uncovered patterns.

Descriptive

When you want to summarize or quantify all of your data into an insightful look (dashboards, reports), you will find some answers for your questions, such as:

  • Who are my customers?
  • How is my business and its operations performing?
  • What are my sales performance details for this month?

Diagnostic

Examining the descriptive analysis allows you to critically assess why a specific outcome has occurred. You will find some answers for your questions, such as:

  • What are the most important factors of customers churn?
  • Why does a specific process take a long time?
  • What are the factors that caused the sales decrease?

Predictive

When you want to forecast or predict a result in the future, you will find some answers to your questions, such as:

  • Which of my customers will churn?
  • Which employee will perform better?
  • Which of my clients will be most/least profitable to me?

Prescriptive

When you want to make an important, time-sensitive or complex decision, and work out what is the best action to take next and how it will affect the business, you will find some answers for your questions, such as:

  • What offer shall I give to my potential churner?
  • What incentive shall I give to improve the level of performance?
  • Where do I invest to give the best ROI?

Solution Capabilities

Analysis

The solution has a full range of analytical tools with a fully customizable interface that gives management and employees all the information they need to make the most informed and appropriate decisions. It can also use graphical representations, trends and the analysis of what-if scenarios.

Statistics

A statistics component allows clients to incorporate statistics into the reporting function. Users can generate improved presentations by doing so, as well as reports for decision-making activities. The solution also includes useful additional features, such as the ability to identify trends.

Dashboards

The business analytics solution includes dashboards that can be personalized to help users and departments interact effectively to attain business goals. Dashboards can be tailored, depending on their purpose, and enable users to analyse data faster and be more effective.

Mobile

With more people than ever working via mobile devices, it’s important for businesses to have mobile functionality built into their systems. When it comes to business intelligence, many decisions are now being made in the field, which is why the solution has been developed to be fully compatible with all mobile devices and technology.

Collaboration

Business is all about working together. That’s why the solution has been designed with collaboration in mind. With features that allow users across the organization to work seamlessly together by sharing ideas and insights, building relationships and aligning goals, it also integrates with every commonly used platform, such as Microsoft Office.

Real-time Monitoring

Seeing KPIs in real time can help decision makers to take actions that can bring business goals within reach much faster. The solution offers interactive dashboards through which users can review their business data in real-time, as well as identify opportunities to improve their performance and outcomes.

Scoreboards

Scorecard software within the Business Analytics solution enables management to deliver the core strategy to every area of the organization and measure performance at an operational level, including the KPIs and business objectives. The solution is designed to be user-friendly as minimal maintenance is required.

Reporting

How effective the decisions made are depends on the quality of the reports and how the information is presented in those reports. The solution allows companies to customize their reports in order to achieve the most value for their specific needs.

Prediction & Data Science

Discover data patterns and anticipate what is likely to happen next by collaborating with data scientists to operationalize with machine learning to deliver faster, better business insights to scale.

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